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Local SEO

SEO for Castlegar and the Kootenays, built into the site itself.

I do local SEO for Castlegar and Kootenay businesses by building it into the site itself. You get a page for every town you serve, guides that answer what customers search, and Search Console wired up so you can see what moved. The Trailhead, Full Coverage includes it at $3,200, and the Engine at $6,500.

What local SEO in Castlegar includes

Search work that lives in your site and keeps working whether or not you ever pay me again. The Trailhead, Full Coverage includes it at $3,200 and the Engine at $6,500. Improved support at $300 a month keeps it moving after launch.

Someone searching for what you do in any town you serve should land on a page written for them.

Best fit

  • Customers in the next town over cannot find you.
  • Competitors with weaker work rank above you.
  • You paid for SEO before and never saw what it bought.
  • You want to check what moved in Search Console yourself.

What is included

  • A page for every community you serve.
  • 20 guides written around real customer questions.
  • Titles, headings, schema and internal links done properly.
  • Your Google Business Profile set up to match the site.
  • Search Console and analytics wired in from launch.

Why it matters

Most SEO spend buys a report instead of a result.

Every town needs its own page

Someone in Trail searching for your trade should land on a page about Trail. With one page for the whole region, Google has to guess which towns you serve.

Structure beats activity

Rankings come from pages that match what people search, in the towns they search from. A monthly retainer that never adds a page is paying for activity.

You should be able to check it yourself

Search Console shows which searches found you and where you rank. It is free, the data comes from Google, and the account is yours.

Nobody can promise a ranking

Google decides rankings. I can promise the work done properly and a straight read of what it moved.

How it works

  1. 01

    Map where your customers search from

  2. 02

    Build a page for each town and the guides behind them

  3. 03

    Wire in Search Console and your Google profile

  4. 04

    Improve it monthly from the numbers, if you want the plan

What I need from you

  • The towns you actually serve, and the ones you would like to
  • Your Google Business Profile login, or an hour to set one up together
  • The questions customers ask you on the phone, in their words
  • Access to Search Console if the site already has it

Timelines count from the day I have these. If something takes a while to find, that is normal and it is not a problem, but the finish moves with it and I will tell you the day it slips rather than at the end.

Packages and pricing

Pick the level that matches the job.

The Trailhead, Full Coverage

$3,200

Or $800 today and 12 monthly payments of $226 on Own It Monthly, $3,512 all in. Already on a Trailhead? Full Coverage can be added later for $1,200, paid directly.

Found by name, in every town you serve.

Everything in the Trailhead, plus a dedicated page for every community you serve, so a search from any of your towns lands on a page written for it, and 20 guides answering the questions customers type before they contact anyone.

  • Everything in the Trailhead: 3 custom page designs, written for you
  • A page for every community you genuinely serve
  • 20 guides built around real customer questions
  • Linked into the site so each page supports the others

Perfect for

An owner who works several towns and wants to be found in all of them.

Estimated delivery: 3 to 4 weeks

The Engine

Best fit

$6,500

Or $1,625 today and 12 monthly payments of $457 on Own It Monthly, $7,109 all in.

The growth build, with the search work included.

Up to seven custom page designs with every word written for you, Full Coverage included, 20 guides, and a blog engine that keeps adding to your search footprint after launch.

  • Full Coverage included
  • 20 guides and a blog engine that compounds
  • Up to 7 custom page designs and all the copy
  • Brand identity included, or its value in extra content

Perfect for

A business with real competition in several towns, where being found decides who gets the call.

Estimated delivery: 4 to 5 weeks

Improved support

$300/mo

Cancel with thirty days notice. Annual option at $3,000 a year.

One improvement shipped every month.

Four hours a month on the site, and one search or conversion improvement shipped every month without you asking, chosen from what the numbers show.

  • 4 hours of changes a month
  • One improvement shipped every month
  • A reply within half a business day

Perfect for

An owner whose site is built and who wants it to keep climbing.

Estimated delivery: Monthly, from the first month

Delivery times are estimates based on past builds, counted from when I have what I need from you.

Facebook review

“It's easy for customers to navigate and makes my life a lot easier with all their information on the request an estimate feature.”
Brody, sole proprietor of Summit Handyman, Langley BCRead the full review

What owners ask first

What does SEO at Kootenay Made actually include?
Structure first: pages that target real searches, clean headings, fast load times, local signals, and internal links that make sense to both readers and Google. Then content: guides that answer what customers actually ask. Progress is read from Search Console, which you can open yourself.
Do you sell SEO as a monthly retainer?
Not as a separate product. Most of the lasting work happens once, in the structure of the site, so it is built in. The Trailhead, Full Coverage includes it at $3,200, the Engine at $6,500, and a Trailhead already live can add it for $1,200. After launch, the Improved support plan at $300 a month ships one improvement every month, usually a search or conversion fix taken from the numbers.
Can you guarantee a ranking?
No, and nobody honest can. Google decides rankings, and the factors it names are relevance, distance and prominence. What I can do is build the pages and the local signals that give you the best case, and show you in Search Console what moved.
Is this for local businesses only?
Local business is the core focus, but the same foundation works for regional, national, and worldwide service businesses too.
Why is my business not showing on Google Maps?
Usually the Google Business Profile is the problem. It may be unverified, suspended, hidden behind a duplicate, claimed by the wrong account, or using a name Google does not trust. Search your exact business name first. If you show up by name and stay buried for your service, the profile works and you are losing a contest. Google names relevance, distance and prominence as the main local factors. Distance is fixed. Reviews, photos and a clear linked website build the other two.
How much does local SEO cost per month?
Agency and specialist SEO retainers commonly run from several hundred to a few thousand dollars a month. A small local business rarely needs to start at the top of that range. I build local SEO into the site once, because most of the lasting work lives in its structure. The Trailhead, Full Coverage includes it at $3,200, the Engine at $6,500, and a live Trailhead can add it for $1,200. After launch, the Improved plan at $300 a month ships one improvement every month.
Do I need SEO for my business?
You need the SEO foundation if customers search before they choose you, and that rarely means a monthly campaign on day one. The foundation is a clean Google Business Profile, a clear homepage, useful service pages, local proof, mobile speed and a contact path that works. SEO can wait when you are at capacity, referrals are enough, or the offer is still changing. Even then, keep the profile, hours, photos and reviews current, because they still shape who contacts you.

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